Category Archives: Financial

Over one in ten sales shoppers set to avoid the crowds this year by shopping on their mobiles

• 14 percent will be using their mobile phone to either purchase sales items online or find discounts from their favourite brands

London, UK— 22nd December 2011: Research by mBlox, the mobile consumer interaction and payment specialist, reveals that one in ten UK consumers are planning to avoid the High Street this sales season and are shopping from their mobile while they are on the go.

The research, commissioned by Opinion Matters, unveils how in the upcoming post-Christmas sales, nearly 10 percent of UK consumers would opt to use their mobile phone or smartphone to purchase items online, rather than shop in-store for bargains. These consumers indicated they would use the discounts and sales offers they receive on their mobile phone to purchase gifts in-store.

Michele Turner, Chief Marketing Officer of mBlox says: “We’re seeing more consumers who want to combine High Street shopping with mobile online purchasing while they are on the go.. The way in which shopping habits are evolving indicates that the way brands interact with their customers has never been so important. Our research demonstrates that 2012 is gearing up to be the year of mobile shopping, as more people choose this shopping and payment option as an alternative.”

The research also found that nearly 18% of those polled were happy to receive promotional offers on their mobile over the Christmas and New Year sales period. Of this figure, 12 percent preferred to receive offers that were relevant and personal to them.

Turner continues: “Customers still want to shop in-store for many purchases, which is good news for the High Street. However, with a growing proportion of consumers who are keen to engage with brands and shop on their mobile phones, there is now an opportunity for businesses to engage personally with these customers when they aren’t face-to-face in store. Yet, with mobile marketing being such a personal tool, consumers can be fickle if they find these promotions become a nuisance: brands may only have one opportunity to get it right. Businesses will need to market to its customers in the right way and be mindful that the consumer should have control over the messages they receive, whether that is through an opt-in service or through targeted and relevant content.”

About mBlox

mBlox is a mobile interaction and payment specialist that provides enterprises and solution providers with the fastest and most reliable way to engage with their customers on mobile devices without compromising on security. mBlox delivers a combination of software and services that allow businesses and solution providers to create mobile solutions with the greatest possible reach. Backed by leading venture capital firms, mBlox offers a network of more than 800 operators in over 180 countries, covering over 90% of the world’s population.

Notes to editors:

The research results from Opinion Matters can be found below. A further breakdown (gender/demographic etc.) is available on request.

The research was carried out between 5th December 2011 and 16th December 2011. A sample of 2002 UK mobile phone users and 2003 US UK mobile phone users was taken.

UK research results

Will you be using your mobile phone / smartphone to purchase items online in the post-Christmas sales, rather than shop for sales bargains in-store?

No, I will not be using my mobile phone / smartphone to shop online in the post-Christmas sales 88.3%
Yes to buy sales items online in the post-Christmas sales as I think there will be better bargains 5.2%
Yes to buy sales items online in the post-Christmas sales to avoid the crowds and the queues 4.5%
Yes but I won’t use it to purchase the items online. Instead, I will use it to find the discounts / sale offers of my favourite stores and then I will pay for these in-store 3.7%
Yes (other) 0.1%

Would you be happy for brands to send you promotional offers on your mobile about post-Christmas sales?

No, I do not want brands contacting me on my mobile with promotional offers 82.5%
Yes, I would like to receive promotional offers on sales items from brands on my mobile, providing they are relevant to me 12.1%
Yes, I would like to receive promotional offers on sales items from brands on my mobile 5.4%

US research results

Will you be using your mobile phone / smartphone to purchase items online in the post-Christmas sales, rather than shop for sales bargains in-store?

No, I will not be using my mobile phone / smartphone to shop online in the post-Christmas sales 85.3%
Yes to buy sales items online in the post-Christmas sales as I think there will be better bargains 7.2%
Yes to buy sales items online in the post-Christmas sales to avoid the crowds and the queues 6.7%
Yes but I won’t use it to purchase the items online. Instead, I will use it to find the discounts / sale offers of my favourite stores and then I will pay for these in-store 3.8%
Yes (other) 0.1%

Would you be happy for brands to send you promotional offers on your mobile about post-Christmas sales?

No, I do not want brands contacting me on my mobile with promotional offers 80.8%
Yes, I would like to receive promotional offers on sales items from brands on my mobile, providing they are relevant to me 11.7%
Yes, I would like to receive promotional offers on sales items from brands on my mobile 7.4%

For further information, please contact:

Kim Visser
Brands2Life
Email: mblox@brands2life.com
Tel: 020 7592 1200

Barbara Moretti
mBlox
Email: barbara.moretti@mblox.com
Tel: 020 8432 1228

Make ‘Money Health’ your New Year’s Resolution

It’s not long until January 1st 2012 and you may be planning to stop smoking, try a new hobby, or shift any extra weight from all those mince pies.

Budgeting bank account provider thinkbanking is asking people to think about their financial fitness this January and to ditch any bad spending habits that hold them back. The New Year is an excellent time to take stock of our finances following Christmas and begin planning our financial goals for the year ahead.

Research from American Express gives an insight into how much more we spend at Christmas. It estimates that UK adults will spend on average £210 each on ‘extra costs’ during the festive season, which adds up to around £10.2 billion collectively.

So if you feel like joining the gym on January 1st because you’ve overindulged, why not take the opportunity to get your finances back in shape too? It’s a great time to turn your back on financial bad habits.

A spokesperson for thinkbanking commented:

“Traditionally the New Year is a time for reflection on where we are and where we would like to be in the year ahead – and personal finances are an important area to make improvements in too.

“Many people find they’ve overspent at Christmas and people who have borrowed money will have to begin thinking about how to pay it back come January – as well as keeping on top of all their usual expenses.

“Mastering your money takes some effort and there are a number of practical things you can do. First and foremost, draw up a financial plan looking at all your important outgoings for the year ahead and draw up a monthly schedule of regular expenses like your mortgage and priority bills.

“It helps to write down the exact dates of things like your car insurance or road tax renewal and family and friends’ birthdays so that you can budget for these expenses accordingly and make sure you’ve got them covered.

“If you plan to repay debt this year, consider ‘overpaying’ your debts where you can, which could save you a surprising amount in interest charges overall. If money is tight in the New Year, consider ways of living ‘frugally’ and cut unnecessary spending to give your cash flow a boost. You don’t have to make huge sacrifices – shop with coupons when you buy groceries, for example, or car share your journey to work with a colleague to save on petrol expenses.

“It’s a good idea to review our spending habits regularly so that we can identify areas for improvement. Take advantage of the motivation you may have this New Year and take charge of your finances so that you can achieve your financial goals – whether that’s making home improvements, saving for a holiday or paying off debt.”

-ENDS-

Notes to Editors

thinkbanking provides access to a current bank account that makes it easier to budget, by ring-fencing money needed for regular commitments, including savings. The ‘Money Manager’ service helps customers to manage their accounts effectively. The account comes with predictive banking which can let customers know if they are running short for their necessary expenses. thinkbanking accounts don’t require a credit check and are available to UK residents over the age of 18, who can prove their identity.

For more information, visit the thinkbanking website at www.thinkbanking.co.uk.

Contact:
Ian Williams
thinkbanking
ian.williams@thinkbanking.com
Tel: 0845 056 6005

Domino’s celebrates First Ever Global Domino’s Day On Facebook – 19 Countries Across The World To Offer 50% Off Pizza Deal

Domino’s Pizza, the pizza delivery expert, is celebrating its worldwide presence by throwing a global pizza party. This Thursday [December 8, 2011], customers in 19 countries, including the UK, will be able to join the international party with Domino’s and receive an offer for 50 percent off any menu priced pizza ordered online through a specialised Facebook tab.

 

The Domino’s brand, which celebrates its 51st birthday in the US this week, has stores in more than 70 international markets. Pizza lovers in the UK who are interested in joining the fun on Global Domino’s Day should visit their country’s Domino’s Pizza Facebook page at http://on.fb.me/rv8hJ0. Simply ‘like’ the page and follow the instructions to join the party and take advantage of the 50 percent off deal. The event is open to anyone with a Facebook account in participating countries.

While on the tab, Facebook users will be able to see how many fans have joined as the party circles across the globe, much like New Year’s Eve. The event will launch for Japanese customers at 7 a.m. PST on December 7, with the party continuing until the United States places its last orders at 11:59 p.m. PST on December 8. Domino’s is also encouraging fans to join in the fun on Twitter using #GlobalDominosDay.

“We’re delighted to be taking part in the first ever Global Domino’s Day,” said Simon Wallis, sales and marketing director of Domino’s Pizza in the UK and ROI. “As an international brand, Domino’s is proud of its global presence and we really appreciate our customers around the world. We’re excited to be able to unite five million Domino’s Pizza Facebook fans, representing 19 different countries, with the same special offer and look forward to our UK fans joining in alongside their international pizza loving counterparts.”

Join Global Domino’s Day on December 8, 2011 at Facebook – www.facebook.com/DominosPizza.

 

-ENDS-

 

Terms and conditions apply to the 50% deal – see online for details. The 50% off deal is available on December 8, 2011 only.

Notes to Editors:

Domino’s Pizza UK & IRL plc is the leading player in the fast-growing pizza delivery market and holds the exclusive master franchise to own, operate and franchise Domino’s Pizza stores in the UK and the Republic of Ireland. The first UK store opened in Luton in 1985 and the first Irish store opened in 1991. In April 2011, the Group acquired a majority stake in the exclusive master franchise to own, operate and franchise Domino’s Pizza stores in Germany

As at 25 September 2011, there were 702 stores in the UK, Republic of Ireland and Germany. Of these, 553 stores are in England, 47 are in Scotland, 28 are in Wales, 19 are in Northern Ireland, one is on the Isle of Man, one is a mobile unit, 49 are in the Republic of Ireland and four are in Germany.

Founded in 1960, Domino’s Pizza is one of the world’s leading pizza delivery brands. Through its primarily franchised system, Domino’s Pizza operates a global network of more than 9,350 Domino’s Pizza stores in 70 international markets. Domino’s Pizza has a singular focus – the home delivery of pizza, freshly made to order with high quality ingredients.

Customers in the UK can order online at www.dominos.co.uk and customers in the Republic of Ireland can order online at www.dominos.ie. In addition, mobile customers can order by downloading Domino’s free iPhone, iPad and Android apps.

For more information, please contact:

The Domino’s Pizza Press Office

Domino’s Pizza Group Ltd

Tel: 01908 580654

E: pr@dominos.co.uk

 

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